14 Jun 08 Google Chrome Comic is Viral Marketing at its Best!

Although you might get a laugh from the bastardized versions of Google Chrome Comic, the comic itself is a viral marketing feat at its best.

Why?

Well, take a look at this marketing strategy where a company sends out fake employee badges and fake company organization chart just to get the bloggers’ attention.  (I actually had chance to talk to one of the founders of the company at the Web2.0 show)

In a similar fashion, Google sends out their Chrome Comic Book to all types of bloggers, developers, and press people before you can even download the browser itself.

What happened after that is you know what.    (Yes, very badly bastardized versions of the comic indeed but the fire spread wildly through the blogsphere causing people like me to make a blog about the Chrome)

I think Google Chrome will keep going strong as long as the Chrome developers (Chromers) respond to wanted features and bugs quickly. Tags:bugs, Chrome Rumors, comic book, company organization chart, developers, employee badges, fashion, founders, google, laugh, marketing strategy, viral marketing, web2 0